What Will Bring Gen Z to Theaters?
b'Matt is joined by Matthew Liebmann, the Chief Innovation and Data Officer at Vista Group, to discuss Gen Z\\u2019s relationship with going to the movies. Matthew talks about how much Gen Z is going to movie theaters these days, their favorite franchises and genres, the effect of marketing on moviegoing habits, and more. Matt finishes the show with a prediction about NBC\\u2019s streaming service Peacock.\\n\\nFor a 20 percent discount on Matt\\u2019s Hollywood insider newsletter, \\u2018What I\\u2019m Hearing ...,\\u2019 click here.\\nEmail us your thoughts! thetown@spotify.com\\n\\nHost: Matt Belloni\\nGuest: Matthew Liebmann\\n\\nProducer: Craig Horlbeck and Jessie Lopez\\nTheme Song: Devon Renaldo\\nLearn more about your ad choices. Visit podcastchoices.com/adchoices'