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b"When it comes to making customers happy, there is no one more knowledgeable than Fred Reichheld. Fred is one of the world\\u2019s leading experts on customer and employee loyalty. He created the Net Promoter Score, or NPS, which measures your customers\\u2019 experiences and satisfaction with your brand. NPS is used by two-thirds of the Fortune 1000.\\xa0\\nIn this episode, Hala asks Fred about the Net Promoter Score and its three categories. They talk about how some of the biggest companies use NPS and how to encourage a customer-centered culture within your organization. They also talk about how to use customer referrals to innovate your product and the earned growth metric.\\xa0\\n\\nTopics Include:\\n\\n- Why Fred has worked at Bain & Company since 1977\\xa0\\n- Being successful without being an entrepreneur\\xa0\\n- Net Promoter Score\\xa0\\n- Qualities of the best companies\\xa0\\n- The Golden Rule\\xa0\\n- Loving your customers\\xa0\\n- Using referrals to innovate\\n- Using top NPS scores to invest\\xa0\\n- The Flywheel Effect\\xa0\\n- Earned growth metric\\n- Fred\\u2019s book, Winning On Purpose\\xa0\\n\\nFred Reichheld is the world\\u2019s leading expert on customer loyalty. He is the creator of the net promoter system, which was used by companies worldwide to increase their customer retention rate. He has been named \\u2018the high priest of customer loyalty\\u2019 by The Economist. He is a bestselling author of multiple books, including his most recent release, Winning On Purpose, which teaches leaders how to inspire customer love within their own teams.\\xa0\\nHe has worked for Bain & Company since graduating from college in 1977. He founded Bain\\u2019s Loyalty principle, which helps companies achieve results by focusing on customer loyalty and improving customer retention levels.\\n\\nSponsors:\\n\\nIndeed - Visit Indeed.com/YAP to start hiring now.\\nConstant Contact - Go to constantcontact.com to get started for free today\\nThe Jordan Harbinger Show\\t- Check out jordanharbinger.com/start for some episode recommendations\\nShopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify\\u2019s entire suite of features\\n\\nResources Mentioned:\\n\\nFred\\u2019s LinkedIn: https://www.linkedin.com/in/fredreichheld/\\xa0\\nBain & Company\\u2019s Website: https://www.bain.com/our-team/fred-reichheld/\\xa0\\nFred\\u2019s Twitter: https://twitter.com/FredReichheld\\nFred\\u2019s Facebook: https://www.facebook.com/people/Fred-Reichheld/100011364038688/\\xa0\\nFred\\u2019s Instagram: https://www.instagram.com/reichheldfred/\\xa0\\nHis book, Winning On Purpose: https://www.facebook.com/people/Fred-Reichheld/100011364038688/\\xa0\\nNet Promoter System\\u2019s website: https://www.netpromoter.com/know/\\xa0\\n\\nMore About Young and Profiting\\nDownload Transcripts - youngandprofiting.com\\xa0\\xa0\\nGet Sponsorship Deals - youngandprofiting.com/sponsorships\\nLeave a Review -\\xa0ratethispodcast.com/yap\\nWatch Videos - youtube.com/c/YoungandProfiting\\n\\nFollow Hala Taha\\nLinkedIn - linkedin.com/in/htaha/\\nInstagram - instagram.com/yapwithhala/\\nTikTok - tiktok.com/@yapwithhala\\nTwitter - twitter.com/yapwithhala\\n\\nLearn more about YAP Media Agency Services - yapmedia.io/\\nJoin Hala's LinkedIn Masterclass - yapmedia.io/course"