Greg McKeown: Essentialism & The Pursuit of Less | E121
b'Be effortless!\\nIn today\\u2019s episode, we are talking with Greg McKeown, best-selling author and CEO. Greg\\u2019s break-out book, Essentialism: The Disciplined Pursuit of Less, a New York Times and Wall Street Journal bestseller. The book is frequently ranked as a #1 Time Management book on Amazon, and challenges core assumptions about achievement to get to the essence of what really drives success.\\nGreg is the CEO of McKeown Inc. Clients include Adobe, Apple, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!. His writing has appeared or been covered by The New York Times, Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine. He is among the most popular bloggers for the Harvard Business Review and LinkedIn\\u2019s Influencers group: averaging a million views a month. McKeown has been interviewed on numerous television and radio shows including NPR, NBC, and FOX.\\xa0\\nIn this episode, we talk about Greg\\u2019s path from studying to be a lawyer to becoming a writer, the definition of Essentialism, and how we can decide what\\u2019s \\u2018essential.\\u2019 We\\u2019ll also discuss the three steps to being effortless, how to make essential work more fun, and how to achieve residual results with your work. If you\\u2019re a high-achiever and looking to step up your productivity without dedicating all your time, this is a must-listen!\\n\\xa0\\nSponsored by -\\xa0\\n\\xa0\\nCredit Karma. Go to creditkarma.com/podcast to learn more and find offers tailored just for you.\\xa0\\n\\xa0\\nOlay Body. Fearless In My Skin.\\n\\xa0\\nSocial Media:\\n\\xa0\\nFollow YAP on IG: www.instagram.com/youngandprofiting\\nReach out to Hala directly at Hala@YoungandProfiting.com\\nFollow Hala on Linkedin: www.linkedin.com/in/htaha/\\nFollow Hala on Instagram: www.instagram.com/yapwithhala\\nFollow Hala on ClubHouse: @halataha\\nCheck out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com\\n\\xa0\\nTimestamps:\\n\\xa0\\n00:37 - Greg\\u2019s Upbringing\\n02:12 - How Greg Strayed From Being a Lawyer and Became a Writer\\n08:30 - The Definition of Essentialism\\n09:45 - How Achieving Success Can Cause Failure\\n12:32 - The Way Essentialism Relates to Being Effortless\\n15:37 - How We Can Decide What\\u2019s Essential\\n21:17 - Why Greg Wrote Effortless\\n24:51 - 3 Steps for Being Effortless\\n29:05 - The Problem With Effort\\n31:41 - Strategies to Achieve the Effortless State\\n36:07 - Does Effort Equal Time?\\xa0\\n38:19 - How to Make Essential Work See More Fun\\n42:21 - Ways to Combat Complex Projects and Make It Simple\\n50:59 - Why Rest is Essential\\n58:35 - Difference Between Linear and Residual Results\\n1:04:32 - Greg\\u2019s Secret to Profiting in Life\\n\\xa0\\nMentioned in the Episode:\\n\\xa0\\nGreg\\u2019s Website: https://gregmckeown.com/\\nThe Essentialism Website: https://essentialism.com/\\nGreg\\u2019s Twitter: https://twitter.com/gregorymckeown?lang=en'