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b'In today\\u2019s episode, we are chatting with Tiffani Bova, global growth evangelist at Salesforce and global speaker. She is also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani is a change maker who\\u2019s thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts\\nTiffani has been named on the Thinkers50\\u2019s list of the world\\u2019s top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thoughts to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review.\\nIn this episode, we discuss Tiffani\\u2019s upbringing in Hawaii, how she got into business and her success in the corporate world. We\\u2019ll also talk about the challenges many people face with their business, how to retain and grow your customer base, and the power of partnering with other companies and partaking in cooperation.\\n\\xa0\\nSponsored by -\\xa0\\n\\nGusto. Get three months free when you run your first payroll at gusto.com/YAP\\xa0\\xa0\\n\\xa0\\nZipRecruiter. Go to ziprecruiter.com/yap, to try out ZipRecruiter for free.\\n\\xa0\\nSocial Media:\\xa0\\n\\xa0\\nFollow YAP on IG: www.instagram.com/youngandprofiting\\nReach out to Hala directly at Hala@YoungandProfiting.com\\nFollow Hala on Linkedin: www.linkedin.com/in/htaha/\\nFollow Hala on Instagram: www.instagram.com/yapwithhala\\nFollow Hala on Clubhouse: @halataha\\nCheck out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com\\n\\xa0\\nTimestamps:\\n\\xa0\\n00:03:35 - How Growing Up In Hawaii Shaped Tiffani\\n00:05:08 - Being a White Minority in Hawaii\\n00:07:30 - Work/Life Balance\\n00:09:29 - How Tiffani Got Into Business\\n00:14:10 - Tiffani\\u2019s Opinion on Getting An MBA\\n00:16:04 - How Tiffani Succeeded in Her Corporate Career\\n00:22:55 - Why Tiffani Decided Not To Be An Entrepreneur\\n00:26:23 - The Challenges People Have Growing Their Business\\n00:29:38 - How To Grow Your Existing Customer Base\\n00:36:23 - The Ways To Mitigate Churn\\n00:39:28 - How to Keep Clients/Customers Happy\\n00:33:23 - The Experience Equation\\n00:48:50 - How To Grow Your Business With Products/Services\\n00:53:26 - The Importance Of Storytelling In Business\\n00:56:35 - How To Work With Other Companies + Competitors\\n00:01:43 - Prioritizing Strategies to Use\\n01:06:39 - Tiffani\\u2019s Secret to Profiting in Life\\n\\xa0\\nMentioned In The Episode:\\n\\xa0\\nTiffani\\u2019s Website: https://www.tiffanibova.com/\\nTiffani\\u2019s Book, GrowthIQ: https://www.tiffanibova.com/book/\\nTiffani\\u2019s Podcast, What\\u2019s Next: https://www.tiffanibova.com/whats-next-podcast/\\nTiffani\\u2019s LinkedIn: https://www.linkedin.com/in/tiffanibova\\nTiffani\\u2019s Instagram: https://www.instagram.com/tiffanibova/?hl=en'